Our Story

We never intended to sell desks. Our mission is to help children create a healthy, happy, and fulfilling future for themselves 

 through one thing: the power of choice.

The creation of Didi desk began with Nadav,

a monochromatic classroom, and an idea.

As a student, Nadav always looked for the exit point in classrooms. He strived not to be chained to their sad, uncomfortable, and boring desks and chairs. Keeping himself concentrated was a struggle.

Nadav - wide.jpg
Nadav - wide.jpg

A clear realization

Later in life, while on a visit to his hometown and elementary school,Nadav was awed by a disturbing realization: Kids still use the same damaging educational environment he’d used as a student over 20 years ago!

So, with the help of his beloved nephews, the DidiDesk journey began.

Our motivated Didi team is pursuing a learning environment that will not chain children to obsolete ideas. Instead, we want to form one that will help them become independent — at their own pace — by providing an aesthetic and adjustable learning environment that appeals to the personal choice and preferences of all learners.


"Everybody is a genius. But if you judge a fish by its ability to climb a tree,
it will live its whole life believing that it is stupid.”

Sometimes attributed to Albert Einstein :)
We love it!

Contact Us

The Didi desk team is here to answer any question,
Please fill the form below and we will get back to you.

  • Black Facebook Icon
  • Black Twitter Icon
  • Black Instagram Icon

Thanks for submitting!